Subject: Distribution Channels and Tourist Reserve
Scientific Area:
Tourism and Leisure
Workload:
64 Hours
Number of ECTS:
5 ECTS
Language:
Portuguese
Overall objectives:
1 - Recognize the main intermediaries in the sector and the influence of each on the consumer's decision-making process;
2 - Perspect the challenges and trends of the new digital intermediaries for the sector;
3 - Understand the evolution of tourism information systems;
4 - Master the basic functions of the distribution system.
Syllabus:
1 - Tourist intermediaries and distribution.
1.1 - Distribution structure, function and types of intermediaries.
1.2 - Influence of tourism product distribution intermediaries on the consumer decision process.
1.3 - CR - Central Reserves.
2 - The role of information and the impact of new technologies.
3 - Tourist Information Systems.
3.1 - Historical evolution of Tourism Information Systems.
3.2 - Basic functions of the Tourist Information Systems.
Literature/Sources:
ABRANJA, N. , 2015 , A situação dos intermediários turísticos face à ameaça dos canais e reserva directos , Universidade de Aveiro, Aveiro
BUHALIS, D., LICATA, M.C. , 2002 , The future etourism intermediaries , Journal Tourism Management
CUNHA, L. , 2017 , Turismo e Desenvolvimento - Realidades e Perspetivas (1.ª ed.) , Editora Lidel. Lisboa
GALILEO , GALILEO ,
Assesssment methods and criteria:
Classification Type: Quantitativa (0-20)
Evaluation Methodology:
In accordance with the expected for the Professional Higher Technical Courses. Teaching resources: Development of syllabus through material prepared by the teacher, carrying out exercises and analysing case studies, concretizing and applying the acquired knowledge.